Hear Luminary x On Second Thought w/ Trevor Noah at Madison Square Garden

Role: Agency Producer

In partnership with Hear Luminary during New York Comedy Festival, we were asked to highlight On Second Thought w/ Trevor Noah at MSG. Leveraging Luminary’s distinctive yellow and black color scheme, we were able to create commemorative giveaways as well as “replicating” Trevor’s podcast studio in MSG, where Trevor fans can sit down and take a photo-op with a green-screen Trevor, while recording their “On Second Thought” message into the mic.

Agency: VMLY&R / New York